10/18/2009

COMMERCIAL SOCIAL MEDIA - A REAL TIME MARKETING PARADIGM SHIFT

.......is the collaborative use of 'viral' one to one digital 'word of mouth' referrals to generate revenue.


It is NOT about advertising.
It is not about sales.
It is about social engagement.
It is about giving.
It is genuine.
It is voluntary.
It is consumer centric.
It is pull - not push.
It is effective.
It is here.
It's skilful use was instrumental in the election of President Obama.
We are proactively engaged.

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